Analytics

This test checks an business's website to see if it uses a recognized analytics solution.

Why do we test for this?

Analytics is an important tool in maintaining a good website. Modern analytics solutions give a site owner a wealth of information about their site, often for free. In order to make the best of a site, analytics is invaluable.

How do we test for this?

We look for common analytics solutions which use embedded JavaScript in each page of a site. It is impossible for us to detect server-side monitoring solutions.

We currently detect the following common analytics solutions:

What can I do about it?

Sign up for an analytics account (we use Google Analytics because it's fully featured and free) and make sure the tracking code is included on every page of the website.

FAQ

Why are you not finding our analytics?

This could be because its not one of the common solutions that we test for. The ones we currently test for can be found in the list above.

We use one of the solutions that you test for but you are still saying there are no analytics on our site?

Your analytics plugin may not be configured correctly or isn't on every page of the site. We only analyze a limited number of pages and we will only detect solutions on those pages we test. We recommend having an analytics solution on every page of your site.

Score calculation

100%

All business website pages are using a recognized analytics solution.

0-100%

Some business website pages are using a recognized analytics solution.

0%

No business website pages are using a recognized analytics solution.

{{recentSearch}}

You have used all your report credits. You've used all your trial reports.

{{'Your credits will be renewed in the next billing cycle - see the billing section for more information.' | translate}} {{'Do you wish to see pricing and upgrade now?' | translate}}

{{'Please contact your account administrator to resolve this issue.' | translate}}

{{'Manage subscription' | translate}} {{'Upgrade now' | translate}}

{{'Please agree to share your location so we can provide more accurate results.' | translate}}

{{'This information is only used for the purpose of this search and is not stored.' | translate}}

{{'Results may be less accurate because you didn\'t share your location.' | translate}}

{{'We conducted a global search for the term you entered.' | translate}}

{{'Recent audits' | translate}}
Quick filters ({{getFiltersAppliedCount()}}) Only show results where we found: {{filter.label}} Yes No

{{'Add business manually' | translate}}

Looks like you're testing a staging site
Does this business have an existing live website?
{{stagingSite.liveError}}
Staging build
Unable to analyse
{{stagingSite.stagingError}}
Staging build

{{'No results found' | translate}}

{{'Add business manually' | translate}}

Analysing:
{{stagingSite.stagingUrl}}
Staging build